New Case Accuses Stiiizy Lax Age Verification Targeting Teens

The California state court has filed a new lawsuit against Stiiizy, a marijuana vape company. The anonymous plaintiff claims to have started using Stiiizy high THC products under marketing influence at the age of 17, and subsequently developed symptoms known as “Cannabis Induced Psychosis (CIP)”. The plaintiff accuses the company of using taste naming, advertising image, and weak age verification mechanisms to attract teenagers, and failing to adequately warn about the mental health risks of high potency THC.

Quick overview of key points
1. The plaintiff filed an anonymous lawsuit under the name “John Doe RC”, claiming that they started using the relevant products at the age of 17 in 2024 and subsequently experienced emotional fluctuations.
2. The lawsuit alleges that Stiiizy used bright color schemes, flavors/names, and young female image advertisements to attract minors.
3. The lawsuit also states that the age verification on Stiiizy official website only requires clicking on the “Yes” button to check if it is over 21 years old, which is too low a threshold.
4. The plaintiff claims that the THC concentration in their tobacco pellets can reach 92% and argues that the high potency product is associated with the risk of “Cannabis Induced Psychosis (CIP)”, but the product did not provide sufficient warning.

According to Law360, a new lawsuit has been filed in California court accusing marijuana vape company Stiiizy Inc. of marketing high THC products “to teenagers” and linking it to the “prevalence” of marijuana induced psychosis (CIP) across the United States.
The plaintiff in this case filed an anonymous lawsuit under the name “John Doe RC”. The lawsuit claims that the plaintiff started using Stiiizy products in 2024 when he was still a high school senior and only 17 years old, due to reasons such as product marketing methods and “word-of-mouth and cognition” among peers. The plaintiff claimed that CIP related issues arose thereafter, manifested as severe emotional fluctuations, depression, aggressive behavior, and an attempted suicide.

The lawsuit accuses Stiiizy of using “eye-catching” color and flavor names (such as “Purple Punch,” “Dreamsicle,” and “Gelato”) and attracting minors through advertising using young, attractive female images; At the same time, the lawsuit claims that the age threshold on its official website is insufficient – users only need to click “yes” at the prompt of “whether they are over 21 years old” to continue browsing.
The plaintiff also points the dispute to product efficacy and risk warning. The lawsuit claims that the concentration of THC in its cartridges can reach 92%, and argues that the high potency THC products are related to CIP risks. However, while emphasizing the selling point of “high concentration/high potency”, the company did not fully highlight this mental health risk.

Reference: Stiiizy Accused Again Of Pushing High-THC Vapes On Teens – Law360

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