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Release Time: 2026-01-19Writer: DANK SOMKE
PMI stated that since acquiring Swedish matches for approximately $19 billion in 2022 and entering the US market, its related investments in the US have accumulated over $20 billion. Meanwhile, PMI announced plans to launch the heat not burn vape product IQOS ILUMA in the US market after obtaining FDA authorization.
• PMI has invested over $20 billion in the United States since 2022, with the core being the $16 billion acquisition of Swedish matches, followed by an additional $1 billion investment in US factories and operations.
• The company claims that its infrastructure projects in three states will create 2500 jobs and are expected to generate approximately $800 million in economic output annually.
• PMI states that its affiliates have accounted for 80% of the total FDA authorization for “Modified Risk Tobacco Products” (MRTP); Its new tobacco product IQOS ILUMA is still awaiting FDA approval to enter the US market.

Press release released by Business Wire on January 15, 2026. Philip Morris International (PMI) has invested over $20 billion in US related investments since 2022.
Mainly used for acquiring and increasing investment in US manufacturing capabilities, commercial rights and infrastructure construction, as well as related employment opportunities.
PMI stated that approximately $19 billion of this amount occurred in 2022, including the acquisition of Swedish Match ($16 billion), and the company’s revenue “mostly comes from the United States”.
Since completing the acquisition of Swedish matches, PMI’s US subsidiary has invested over $1 billion in US manufacturing, operational capabilities, and personnel costs as of September 30, 2025.
Philip Morris International (PMI) will include the acquisition of Swedish Match as a ‘US related investment’, primarily due to the company’s highly concentrated business focus on the US market. Although Swedish Match is headquartered in Sweden, the majority of its revenue comes from the United States, with the core driving force being ZYN’s nicotine pouche business. This acquisition also provides PMI with a mature domestic manufacturing, compliance, and business system in the United States, and on this basis, continues to increase investment in US operations and employment.

The company’s infrastructure investments in Colorado, Kentucky, and North Carolina are expected to create over 1000 direct jobs, 1500 indirect jobs, and generate a sustained economic impact of over $800 million annually.
In terms of regulation and product development, PMI announced its plan to launch the heat not burn vape product IQOS ILUMA after obtaining authorization from the US Food and Drug Administration (FDA). The company also claimed in the press release that as of the date of the press release (January 15), its affiliates hold 80% of the FDA’s “Modified Risk Tobacco Products” (MRTP) authorization and 41% of the marketing orders approved for “Pre Market Tobacco Product Applications” (PMTA), including the nicotine pouche brand ZYN.
Donate $35 million to non-profit organizations in the United States within three years

By 2025, donations will reach nearly $12 million, covering 47 states and Washington D.C., as well as nearly 600 non-profit organizations.
Finally, we conducted an analysis and prediction
From the investment and product promotion information disclosed by Philip Morris International this time, it can be seen that the company is continuously increasing its focus on the new tobacco market in the United States and sending signals to strengthen its localization layout and compliance promotion pace.
It is expected that PMI’s resource investment and business promotion efforts in the US market will continue in 2026.

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