Top 20 Markets For China Vape Export in 2025 Have Announced

The latest data from the General Administration of Customs of China shows that by 2025, China’s vape exports will cover 292 countries and regions, with a total export value of 10.598 billion US dollars for the year. The 20 key markets together contribute more than 90% of the export value, and the market concentration and diversification characteristics coexist.

Among them, the United States, the United Kingdom, Germany, South Korea, the United Arab Emirates, Russia, Malaysia, Japan, Canada, and the Netherlands are listed as the top ten export destinations for China vapes in 2025, while Indonesia, Poland, Croatia, France, Italy, Paraguay, South Africa, Spain, the Philippines, and New Zealand are ranked 11-20.

The top market structure is stable, with the United States ranking first with an export value of 4.104 billion US dollars, accounting for 38.72%, a year-on-year increase of 10.91%, and continuing to lead the global market. The UK ranks second with an export value of 1.178 billion US dollars, accounting for 11.12%. Despite the impact of the ban on disposable vapes, its demand for imported refillable products has grown against the trend. Germany, South Korea, and the United Arab Emirates made it into the top five, with the UAE performing outstandingly with a year-on-year increase of 57.82% in exports, ranking four places higher than the previous year.

Europe remains the core sector, with 10 countries including the Netherlands, Poland, and Croatia entering the top 20. Germany has become the benchmark in the European market with stable performance. The differentiation of the Asian market is evident, with South Korea ranking among the top five, but its export value decreased by 35.32% year-on-year; Malaysia and Indonesia remain in the top 20, with Indonesia re entering the top ten in November; Japan saw a year-on-year growth of 24.54%, and its ranking improved by 2 places.

The rise of emerging markets has become an important highlight, with Paraguay in South America making it to the top 20 for the first time, with exports reaching 94.36 million US dollars, a year-on-year increase of 37.23%; Russia’s export value increased by 23.7% year-on-year, ranking from ninth to seventh; Markets such as Canada and the Philippines have also steadily entered the top 20, providing new impetus for export growth.

Based on my 14 years of experience in the sales and operation of vapes. The vape industry will undergo a major transformation in 2027. Since then, export data will also significantly decrease, with some predicting a halving.

The Chinese Ministry of Commerce and Taxation Bureau have issued a decision to reduce the export tax rebate for vape products from 9% to 6% from April 1, 2026. Starting from January 1, 2027, the export tax rebate for vapes will be completely abolished. Reference: China Will Cancel The Value-Added Tax Export Rebate For Vape
In the past few years, Chinese vape companies have relied on the benefits of export tax rebates and exported a large number of vape products abroad. Due to the profit from export tax rebates, it can fully cover the expenses of the enterprise. This has led to a large number of products being dumped abroad in recent years.

After the cancellation of export tax rebates, this situation will definitely change. Whether it’s vape factory or manufacturer. Everyone will carefully consider the ratio of risk to return. There are rumors that a large Chinese vape brand that rose to prominence in the UK market has been laying off a large number of employees, with a layoff rate exceeding 50%.
We will continue to follow up on the specific situation and predict that by June of this year, there will be a wave of layoffs in Chinese vape companies.
However, most small and medium-sized enterprises are optimistic about the policy of canceling export tax rebates. Many business owners agree that ‘fair competition will come’.